Last updated: 31 August 2018
Definition of Terms
The GDPR (General Data Protection Regulation)
This is a new EU Regulation which will replace the 1995 EU Data Protection Directive (DPD). It
is aimed at significantly enhancing the protection of the personal data of EU citizens and
increase the obligations on organizations who collect or process personal data. Mostly, GDPR is
an extension of the foundation laid by the 1995 Directive’s requirements for data privacy and
security, but it includes several new provisions to bolster the rights of data subjects and add
harsher penalties for violations.
First-party data is data that a company collects about its own audience directly. This includes
but is not limited to data that is collected from you when you visit our website, fill in contact
forms, make purchases, post user content or reply to electronic communication.
Third-party data is data that is collected by third parties: that is, external sources, platforms,
software or applications that have no direct relationship with the person whose data is being
Personal Data (or “Personally Identifiable Information”)
Any information related to an identified/identifiable data subject. It may include, but is not limited
to, your name, email address, telephone number, username or account ID, and other
information that can personally identify you.
Non-Personal Data (or “Non-Personally Identifiable Information”)
Any information that does not identify you as an individual. This may include, but is not limited
to, information about your browser, your IP address, device ID, which website you came from,
what advertisements you clicked on, and other information about your online activity that does
not identify you as an individual.
Cookies are files with small amounts of data, which may include an anonymous unique
identifier. Cookies are sent to your browser from a website and stored on your computer’s hard
A subject, normally a single individual, who comprises all personal data or personally identifiable
information regarding that specific end user.
A company/ organization that collects people’s personal data and makes decisions about what to
do with it.
A company/ organization that helps a controller by “processing” data based on its instructions,
but doesn’t decide what to do with data.
Any operation or set of operations which is performed on personal data or on sets of personal
data, by automated means or otherwise, such as collection, recording, organization, structuring,
storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission,
dissemination or otherwise making available, alignment or combination, restriction, erasure or
Sideclick (“us”, “we”, or “our”) operates www.Sideclick.co.za (the “site” or “website”). This page aims
to inform you of our policies regarding the collection, use, and disclosure of Personal Information
we receive from users of the site. By using the site, you agree to the collection and use of
information in accordance with this policy.
Sideclick is a South Africa based, development and integration company. At Sideclick we serve a range of clients across the globe, and as such, want to all our clients and prospective partners to know that we take their data security and privacy seriously. Thus, Sideclick has implemented various measures to bring the company in line with GDPR guidelines. Not only is it best practice for digital marketing firms: it’s the proper thing to do.
What user information is collected?
While using our site, we may ask you to provide us with certain personally identifiable
information that can be used to contact or identify you. Such information may include: Personal
Data including, but not limited to, your first name, last name, email address, company, job title,
country, telephone number and Non-Personal Data, which includes but is not limited to
information that does not identify you as an individual.
Non-Personal Data may include, but is not limited to, information about your browser, your IP
address, and which website you came from. The information we collect may include log file
information (including your IP address, browser type and version, and information regarding
your use of our website).
How your data is collected and what your data is used for?
All personal data owned by Sideclick is collected via HubSpot and associated HubSpot cookies.
All personal data directly collected, owned and processed by Sideclick is only used to personalize
communication with the end recipient, validation of the quality of business opportunities,
marketing and sales communication and finally, for reporting purposes.
All personal data is collected through website contact forms, email communication, telephonic /verbal
communication, or the use of our website. Personal data is never bought or sold.
All non-personal anonymized data is collected through Google Analytics, Google Adwords,
Facebook, LinkedIn, and their associated cookies. In cases where no website forms have been
completed with personal information HubSpot will track non-personal anonymous user website
Sideclick does not control the collection of any third-party non-personal anonymized data, but
may use this data in the course of reporting or remarketing. We cannot alter, access, change,
edit or delete any of this information, nor can we reasonably be expected to alter, edit or delete
this information in any way. The data collected under these respective platforms is subject to
those organizations own privacy policies. For more information about these websites, their
policies on data security and handling, and how they collect or store information, read their
relevant privacy policies here:
Our policy on cookies
user’s experience while visiting the website. Where applicable this website uses a cookie control
system, allowing the user to give explicit permission or to deny the use of /saving of cookies on
their computer/device. This is only with respect to the HubSpot and does not apply to third-party
marketing software or tools which collect non-personal anonymized data.
These HubSpot cookies can also track behavior on our website or in relation to interactions
with our emails, and associate this behavior to an identifiable individual, provided that a user
previously filled in a form with their personal details and still has the associated cookie on their
browser. Sideclick controls and process personalized data derived from these cookies.
reporting as well as remarketing. Current 3rd party platforms can include:
– LinkedIn (Third-party cookies)
– Facebook (Third-party cookies)
– Google Analytics (First-party cookies)
– AdWords (Third-party cookies)
You can instruct your browser to refuse/ delete all cookies or to indicate when a cookie is being
sent. However, if you do not accept cookies, you may not be able to experience personalized
communication and interactions based on your use of our Site. See the settings for your
Who will it be shared with?
Personalised data owned, controlled or processed by Sideclick is only used by the business and
is not sold. Data is not given or shown to any third party without prior consent. Sideclick strives to
respect your privacy and remain compliant with data regulation laws.
However, we may share your information with companies, organizations or individuals outside of
Sideclick when we have your express consent to do so, as may be obtained through opt-in
measures. We may also share your information as is legally required by a recognized court
official or order, police warrant, or other enforceable government requests.
If Sideclick is involved in a merger, acquisition or asset sale, we will continue to ensure the
confidentiality of any personal information and give affected users notice before personal
How we protect your personal data
Personalised data owned by Sideclickis securely stored on HubSpot in the Cloud and is fully
protected by an exhaustive combination of tools and fail-safes, including end in-transit
encryption, advanced TLS (1.0, 1.1, and 1.2) protocols, and 2,048-bit keys. For more
information about how Hubspot physically and digitally secures the private information we
collect, read more here.
What are your data subject’s rights?
Under new GDPR regulations, your rights as a data subject have been expanded. Whenever a
data subject is about to submit their personal information, the data controller (usually a
company) has to make sure the data subject has given their consent by “a statement or a clear
affirmative action.” You cannot be forced into consent, either through unawareness or ‘implied’
consent obtained from silence, pre-ticking boxes, or user inactivity.
The regulation also builds in two new rights for data subjects: a “right to be forgotten” and a
“right to data portability”. The former new right requires controllers to alert downstream
recipients of deletion requests; the latter allows data subjects to demand a copy of their data in
a common format. These two rights will now make it easier for users to request that any
information stored should be deleted or that information that has been collected should be
shared with them.
Data subjects always had a right to request access to their data; however, GDPR enhances
these rights. We aim to address user requests for private information within the GDPR 30-day
window. In some cases, however, Sideclick may refuse to grant an access request, for example
where the request is deemed manifestly unfounded or excessive.
How can you request access to your information, object or complain?
At Sideclick, we respect our clients’ and users’ concerns, complaints and queries, and seek to
address and resolve them as quickly as possible. Should you wish to stop having Sideclick track
you via cookies with respect to personalized data that Sideclick owns, controls and processes,
please view our opt-in pop-up option or contact Sideclickdirectly via email. This pop-up appears
the first time you visit our website. Additionally, you can, as shown above, also disable cookies
through your own browser and device settings.
Since Sideclick does not control the data collected by third-party services such as Facebook,
LinkedIn or AdWords, Sideclick cannot provide an opt-out option for these or provide the end
user with the information collected via these platforms as the data is anonymized. However if
you wish for the associated tracking cookies to be removed from your browser please follow
If you would like to opt out of or change the way Sideclick communicates to you please click the
‘opt-out’ or ‘email preferences’ hyperlinks that appear in the email footer.
If you would like more information about what information we may have collected on you, or
want access to this personal data, or even wish to have it removed from our records, please
contact us via our contact page form or by email.
Contact & Communication With us
Users contacting us through this website do so at their own discretion and provide any such
personal details requested at their own risk. Your personal information is kept private and stored
securely until a time it is no longer required or has no use, and in full compliance with GDPR
and other data and private information laws depending on applicable jurisdiction.
Where we have clearly stated and made you aware of the fact, and where you have given your
express permission, we may use your details to send you products/services information through
a mailing list system. This is done in accordance with the regulations named in ‘The policy’
External Website Links, Third-Party sites, and Downloadables
In our website and related blog content, we may provide references and links to outside
websites and resources, as well as downloadable files. Although we look to include only quality,
safe and relevant external links, users are advised to adopt a policy of caution before clicking
any external web links mentioned throughout this website or downloading files.
We cannot guarantee or verify the contents of any externally linked website despite our best
efforts. Users should, therefore, note that they click o external links at their own risk and that we
cannot be held liable for any damages or implications caused by visiting any external links
Any downloadable documents, files or media made available on this website are provided to
users at their own risk. While all precautions have been undertaken to ensure only genuine
downloads are available, users are advised to verify their authenticity using third-party antivirus
software or similar applications.
We accept no responsibility for third-party downloads and downloads provided by external
third-party websites, and advise users to verify their authenticity using third-party antivirus
software or similar applications.
to any changes in its provisions in the future, which will be in effect immediately after being
posted on this page.
email address you have provided us, or by placing a prominent notice on our website.
form or send physical correspondence to:
2nd Floor, Ebden House,
Belmont Office Park, Belmont Rd,
Cape Town, 7700